Product Manager – CardioDx

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CardioDx – San Francisco, CA

 

Job Description:

The role of the Product Manager will be to lead projects related to the marketing and commercialization of CardioDx’s flagship product (Corus CAD gene expression test), to assess customer needs and define the market opportunity for the next CardioDx product in the cardiovascular space for the company, to monitor the competitive landscape for both direct and indirect competitors, and to develop sales training materials.  This role will require strong market research, analytical, and project management skills.

 

Job Responsibilities

  • Lead and conduct market research in identifying new product opportunities, in evaluating the impact of Corus CAD messaging on customers, and in understanding the clinical utility of Corus CAD in real-world clinical practice
  • Become the subject-matter expert and repository of information for all market research conducted, industry reports and market data
  • Benchmark the competition and stay fluent with key developments with technology and clinical data in the noninvasive diagnostic market for coronary artery disease
  • Provide expertise in the noninvasive diagnostic market for coronary artery disease and suggest strategies to support the marketing of Corus CAD
  • Interpret and translate scientific and clinical data for commercial utilization and product promotion
  • Create marketing materials (clinician and patient collaterals) and sales tools to drive further adoption of Corus CAD
  • Develop and execute tactics to promote product through medical conferences, e-marketing, and speaker programs
  • Lead the definition of new products and upgrades to existing products by developing the customer requirements documents that is based on voice-of-customer and market research findings
  • Manage resources and budget to execute all assigned programs

 

Skill Requirements

To perform the job successfully, the individual should demonstrate the following competencies:

  • Previous experience in the cardiovascular disease market
  • Strong interest in genomic testing and/or molecular diagnostics
  • Strong analytical skills with ability to synthesize complex or diverse information, collect and research data
  • Passion for and aptitude in assessing products, customers, market dynamics and competitive environment
  • High degree of professionalism at work combined with strong ownership and accountability of projects, deliverables, and due dates
  • Self-motivated, resourceful, self-directed and can work independently on projects using good judgment with minimal direction
  • Ability to work as a team member and is respectful of other’s opinions that may be different from one’s own
  • Enjoys challenging projects that are not always clearly defined or structured, and can self-direct and define what the project should look,  ensuring alignment to the business objectives and the market and customer needs
  • Must be able to multi-task and adapt to a work environment that can be dynamic and changing
  • Outstanding written and oral communication skills

 

Education/ Work Experience Desired

  • Bachelor’s degree with at least 2-3 years of cardiovascular marketing, healthcare market research (in cardiology preferred), or healthcare consulting experience
  • MBA is desired though not required

 

Computer Skills

  • Strong proficiency with Microsoft Word, Excel and PowerPoint is required.

 

Travel Required

Position may require travel up to 10% of the time.

 

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